History of a recipe

Spain, 1955. In Villalpardo, a small farming village in the province of Cuenca, a sharp-eyed girl decided one day that “there has to be another way to make caramelised almonds”, “with less sugar”, so that they would be “less hard, finer”. Puri – the girl’s name – closed herself in the kitchen with the almonds that her father had collected from the field. “Leave me alone” she said to everyone, especially to her mother who looked at her surprised. A unique recipe was about to be born…

Puri

Extract from a RTVE program "España directo", made by Laura García Rojas, in Villalpardo, our village; at the end of it there is a surprise...

All over the world

Half a century later, Puri’s intuition became a gourmet product sold in Spain, Italy, France, Denmark, Germany and even Hong Kong. The recipe hasn’t changed, it’s the same one invented by an eleven-year-old girl in her mother’s kitchen. The ingredients have not changed. The protagonist are still the almonds that our family has been growing for a century in la “Manchuela conquense”, a unique territory for the growth of “largueta” trees, the variety of almond whose flavor recalls the taste of milk, ideal for the union with the very thin layer of caramel that covers the “Morenitas”, the caramelised almonds that Puri invented. (That’s the reason for what we call them “Morenitas”, brownies in English, to differentiate them from the most sugary and typical caramelised ones).

Because the layer of caramel that covers them is so thin that the brown color of the almond is not lost.

To remember the inventor of the recipe that we continue to respect today: Purificación Pérez López, “Puri” to friends.

Because the amount of sugar we use is so small that if we used machines at any stage of the process, the product would burn.

the philosophy of our company

The almonds we use come from Villalpardo and Minglanilla fields that Paco, Puri’s husband, has always cared for. Fields that were planted by our ancestors (Marcial, Antonio, Pura and Venancio, Francisco and María) and are now cultivated according to the rules of organic agriculture.

In 2015, it was thanks to Mari Carmen, Puri’s daughter, and her husband Giovanni, an “Italian man in la Mancha region”, that the Morenitas became a product for sale. Today they can be bought in the best food stores from Madrid to Milan, from Frankfurt to Hong Kong. Everything always thanks to the unconditional help of our family in Spain and Italy, to the efforts of the stores (our customers) who believe in quality products that respect food in its essence, and are never tired of transmitting it to whomever is looking for something different.

Different like the land where our trees grow, the uncontaminated air of our region or the silence that allows you to listen to the sounds of nature while you walk among rows of almond trees. The sensations are unique, like walking and smelling the perfume of the almond blossom, when at the end of February it announces that the arrival of spring is approaching.

With the famous Ramón García

Ramón García interviews Puri on his program "En compañía", from Castilla-La Mancha TV. It has been an honor to participate in the program of one of the most important man on Spanish television. Along with his staff, he has turned the interview into an ode to emotions, in which Puri tells his life and the story of the Morenitas. Thanks, Ramon.

HOW THE MORENITAS ARE BORN

The work of a team

They are the result of our family's work.
We are introducing ourselves to you.

Puri

Puri, the inventor
of Morenitas recipe

There would be no Morenitas without their inventor, Purificación (“Puri” to friends and family). She found the “formula” to make these caramelized nuts with a minimum amount of sugar. Today, Puri continues to control the production process so that its recipe is respected and thus a high quality product is prepared.

Mari Carmen y Giovanni

Mari Carmen y Giovanni

Since 2015 Mari Carmen, Puri’s daughter, and her husband Giovanni have been in charge of preparing the Morenitas. A slow job but full of satisfaction, above all thanks to the help of our customers: the select food stores that sell our products. You con buy the Morenitas in Spain, Italy, Germany, Denmark and Hong Kong. Contact us to know the closest shop.

Paco y Roberto

Our family in Spain and Italy

Morenitas surpass boundaries, unite people, lives. Whoever has tried them or given them to a friend knows it well: a product made with love, by the end transmits love. All this is possible thanks to Paco, Puri’s husband, who takes care of the fields and thanks to our relatives, in Italy (Roberto and Vania) as well as in Spain, with incessant support and encouragement.

ECOBELMAN S.L.

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